Rancho Santa Margarita, CA (PRnine - October 3, 2008) - Therapy or counseling often conjure up an image of someone in crisis or out of control. In contrast, life coaching is viewed as positive, forward-thinking and insightful.

For decades, people seeking counseling for various life challenges have primarily done so in secrecy. Today, more people are seeking life coaching as an alternative to traditional therapy. A distinction must be made. Often times, people do need medical intervention, traditional therapy and possibly medication in particular situations.